Technology Will Drive Economic Recovery

Kurt LawtonCompany Announcement, Equipment, Industry News, sustainability

Farm operations that embrace increased productivity through technology will help drive the world’s economic recovery, according to Ray O’Connor, president and CEO of Topcon Positioning Systems. “And this drives top-ranked technology companies to continue to support strong R&D efforts.” “In tough times, increasing productivity through the acceptance of technological breakthroughs will be the difference in success and failure, the difference … Read More

AGCO Adds AgCam Video Camera System

Kurt LawtonCompany Announcement, Displays, Equipment, Precision Ag in the News

If your neck, shoulders and back ache from constantly turning around to view what you’re pulling through the field, check out this farmer-developed AgCam system. Dakota Micro partnered together with AGCO to sell AgCam, the most comprehensive, user friendly and versatile rear view and monitoring system available. AgCam offers a complete camera system, which consists of a camera, monitor, remote, … Read More

Precision Ag Companies Use Social Media

Kurt LawtonCompany Announcement, Education, Industry News, Precision Ag in the News

As traditional advertisers continue to move more media dollars to the web to improve customer targeting and ROI, they’re also using social media—such as Facebook, YouTube, Twitter—to reach innovators and early technology adopters. While social media is still in its infancy, more and more people and companies are experimenting with various tools to capture customer conversations and conversions to gain … Read More

Deere Dealers To Offer Raven Products

Kurt LawtonCompany Announcement, Dealers, Equipment, Precision Ag in the News

Come August, John Deere Ag Management Solutions (AMS) and Raven plan to combine technologies and offer a broader suite of precision application control solutions to growers. “We’re targeting this August to combine technologies from John Deere and Raven. We’ll be able to offer an expanded line of universal solutions to customers through our John Deere dealer network,” says Nick Block, … Read More

Precision Pasture Grazing With Sensors

Kurt LawtonCompany Announcement, Dairy, Equipment

Taking 200 grass measurements per second, the Rapid Pasture Meter from C-Dax Systems in New Zealand helps dairy and intensive grazing operations ensure optimum grazing conditions. The concept came from the New Zealand Center for Precision Agriculture at Massey University, which continues to provide input into the ongoing development of the technology. Farmworks develops the accompanying PDA and desktop software. The … Read More

Raven adds Planter and Sprayer Control

Kurt LawtonCompany Announcement, Equipment

With one console, farmers can control both planter rows and sprayer boom with Raven’s Cruiser. The company’s SmartRow and SmartBoom precision agriculture technologies will help farmers use GSP to save money on seed and chemicals, while greatly reducing over-application. Raven is excited to introduce SmartRow™ automatic planter control via the same SmartBoom automatic boom control console— that’s two separate section … Read More

Precision Irrigation from Valley

Kurt LawtonCompany Announcement, Equipment, GPS, Irrigation

Just as GPS-guided auto steer has helped plant super straight rows, producers can now irrigate in the same straight lines to minimize variances in water application to help maximize yields. Valley Irrigation now offers GPS Guidance for linear irrigation equipment. Here’s what two farmers said about their trials with this new precision agriculture technology. Leonard Water Services, the local Valley … Read More

Learn Precision Ag Technology at New Website

Kurt LawtonCompany Announcement, Education, Farmers, Trimble

PrecsionAg WORKS, the new website developed by The PrecisionAg Institute (a part of Meister Media Worldwide), is designed to help educate the agricultural community on the benefits and uses of precision agriculture technology. The site features an array of valuable content to help growers understand the technology including:  – A glossary of precision agriculture terms and concepts – Research statistics on cost savings and … Read More

New Crop Forecast Tool for Precision Agriculture

Kurt LawtonAerial Imagery, Company Announcement, Industry News, Satellite

Billed as the true next generation agricultural information product, CropForecaster service combines satellite imagery with biomass and leaf area variables. It can produce daily imagery that tracks and predicts crop development and growth from planting to harvest. CropForecaster is the combined work of ZedX, a Pennsylvania-based leading developer of internet agricultural decision support services, and France-based Infoterra, a subsidiary of … Read More

New Map & Guidance Display from Leica

Kurt LawtonCompany Announcement, Displays, Equipment, Leica Geosystems

Get accurate real-time visual display of every field application with the new iNEX Maping & Guidance Display from Leica Geosystems. This large touch-screen display works with the Leica mojoRTK auto-steer system, or can be used as stand-alone guidance system with most GPS receivers. The display comes with field data management software to store multiple vehicle setups. It records data from … Read More