Syngenta announced the expansion of the NK® soybean portfolio with 13 new varieties for the 2019 season, furthering the company’s commitment to helping growers maximize whole-farm profit potential through innovation. Syngenta also announced that Force® 6.5G, a high-load granular corn insecticide for control of corn rootworm, is registered by the Environmental Protection Agency and will be available for the 2019 … Read More
Soybeans Hit the Road with Goodyear
The United Soybean Board (USB) and Goodyear made an exciting announcement at the Farm Progress Show yesterday. Together they are introducing the new Assurance Weather ready tire, made possible with soybean oil. “The launch of new, innovative products to meet the ever increasing demands of our customers allows us to showcase our latest technology developments and that leads me to … Read More
USB Names Ruhland as New CEO
The United Soybean Board (USB) has named Polly Ruhland as the new chief executive officer (CEO) of the checkoff organization, effective November 1, replacing retiring John Becherer. Ruhland has served as CEO of Cattlemen’s Beef Board since 2011. “Polly exceeded all of the attributes for what we as a board were looking for in a new CEO to lead us … Read More
Soybean Board Preserving Tech at #Classic17
The United Soybean Board created Take Action as a program to fight against herbicide resistant weeds. The program has been successful, with positive collaborations and progress being made. Now they’re announcing an expansion to include not only resistant weeds, but fungicide resistance in soybeans as well. “Now really is the time to take action and inform people and educate people … Read More
SARL Leaders Explore CommonGround Approach
CommonGround volunteer Dawn Caldwell from Edgar Nebraska recently addressed the State and Ag Rural Leaders (SARL),informing them how the program connects farm women with urban and suburban women with concerns about food, farming and ranching. Caldwell was part of a panel and focus group that came together to help attendees better understand both consumer concerns and ways to better communicate … Read More
CommonGround Celebrates Six Years
CommonGround is celebrating its sixth year of connecting urban and suburban women with farm women who wish to tell the story of agriculture. The program, supported with checkoff dollars from the National Corn Growers Association of and the United Soybean Board, began with 15 female farmer volunteers from five states. Now the program boasts nearly 200 farm women from 19 … Read More
#NAFB16 Amplifies United Soybean Board Message
Ron Ohlde, Director of the United Soybean Board, came to the National Association of Farm Broadcasting Trade Talk event to get the word out about the work being done on behalf of soy growers. The United Soybean Board handles the Checkoff dollars, and Ohlde and the team there are committed to making investments that give producers the best return on … Read More
CommonGround Earns Honors at NAMA
The National Agri-Marketing Association recognized the advocacy group, CommonGround during their National Awards Ceremony. The group won first place in the Social Tactic category, as well as Best of Show- Digital and the first-ever NAMA Grand Champion award for their video, “Ask a Farmer.” Their newly redesigned website also won first place in the Website Directed to Consumers category. CommonGround … Read More
Soybean Growers Look Beyond the Elevator
The United Soybean Board (USB) invites soybean farmers with a desire to take a look at their customers beyond the elevator and to learn more about the soy checkoff’s role in marketing U.S. soy, to take part in their See for Yourself program. Tina Holst, Chilston, Wisconsin soybean farmer, took advantage of this opportunity last year and I caught up … Read More
Common Ground Connects Consumers to Farmers
Before Storm Jonas rolled in over the weekend I had the opportunity to attend the national Common Ground conference in Washington D.C. The event, sponsored by the United Soybean Board and the National Corn Growers Association, was created to help farm women learn how to better communicate with urban women about the safety and security of their food. “The ideas … Read More
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