Precision Ag Companies Use Social Media

Kurt LawtonCompany Announcement, Education, Industry News, Precision Ag in the News

As traditional advertisers continue to move more media dollars to the web to improve customer targeting and ROI, they’re also using social media—such as Facebook, YouTube, Twitter—to reach innovators and early technology adopters. While social media is still in its infancy, more and more people and companies are experimenting with various tools to capture customer conversations and conversions to gain … Read More

Precision Agriculture Boosts Farming Smarter

Kurt LawtonEducation, Farmers, Industry News, Precision Ag in the News, sustainability

The technology of precision agriculture is becoming more affordable (!), easier to use, less cumbersome in the tractor cab and physically easier on the farmer (thanks to auto steer). That’s the message delivered by ag industry veteran Harold Reetz, president of the Foundation for Agronomic Research, in a recent story he penned for AgriNews. The risks of over-applying and under-yielding … Read More

New Crop Forecast Tool for Precision Agriculture

Kurt LawtonAerial Imagery, Company Announcement, Industry News, Satellite

Billed as the true next generation agricultural information product, CropForecaster service combines satellite imagery with biomass and leaf area variables. It can produce daily imagery that tracks and predicts crop development and growth from planting to harvest. CropForecaster is the combined work of ZedX, a Pennsylvania-based leading developer of internet agricultural decision support services, and France-based Infoterra, a subsidiary of … Read More

Make Plans for Agritechnica

Cindy ZimmermanAudio, Equipment, Events, Farmers, General, Industry News

Representatives from the world’s largest agricultural machinery exhibition were talking with farmers at the Commodity Classic in Grapevine, Texas this week about planning a visit to Hanover, Germany in November. Agritechnica, which is held every odd year, attracts 340,000 attendees from all over the world to visit more than 2000 farm machinery exhibits. This year the event is scheduled for … Read More

Precision Farming Success Starts With The Seed

Kurt LawtonCorn, Education, Industry News

You can have the best precision farming technology that exists, but without the right seed matched to the right field and to your farming practices, you won’t realize optimum yield. Selecting seed genetics is the most important task growers face every fall and winter, because as you know it has a tremendous impact on profitability. And that decision has become … Read More

Precision Spraying Pays Environmental Benefits

Cindy ZimmermanAudio, Conservation, Equipment, Industry News

Farm Industry News will be holding a “Precision Technology for Sprayers” seminar at the National Farm Machinery show Friday afternoon – the last in their series of seminars at the show. Several companies, including John Deere, will be giving presentations on their technology at the seminar. Kim Fletcher with Deere’s Ag Management Solutions gave me a preview of her presentation … Read More

Farm Machinery Show Will Go On

Cindy ZimmermanDisplays, Education, Equipment, Industry News, National Farm Machinery Show

Despite the icy weather that recently affected parts of Kentucky, the 2009 National Farm Machinery Show and Championship Tractor Pull will proceed as scheduled. More than 150,000 Kentucky residents were still without power this week after ice storms the last week of January, prompting President Obama to declare more than 90 counties a major disaster area and order federal aid … Read More

Precision Plans Require Farm Bill Knowledge

Kurt LawtonConservation, Education, Industry News

Finalizing your 2009 farm operation plan, including your precision technology investment plan, is difficult without knowledge of Farm Bill changes that can impact income. Hard to believe it has been 7 months since the 2008 Farm Bill was passed. The USDA just released its accomplishments to date as they prepare the next items for action by the incoming administration. Among … Read More

Precision Combine Guidance Draws Reader Interest

Kurt LawtonIndustry News, Precision Ag in the News

Readers of Meister Media’s PrecisionAg eNews chose John Deere RowSense combine guidance system as a top story in 2008. Now is a good time to analyze your planting and harvesting operation to understand how precision technology can pay over the long haul. We have covered numerous stories on RowSense, a precision combine guidance tool that is helping farmers harvest every bushel using … Read More

Pioneer Acquires MapShots

Kurt LawtonIndustry News, Precision Ag in the News

Pioneer Hi-Bred expanded their mapping and record keeping services today with its announced acquisition of Georgia-based MapShots Inc., a privately-owned agricultural data management company that develops and sells proprietary crop management software. Pioneer, which has had a long-standing business relationship with MapShots, will now be able to extend its Pioneer FIT mapping service and information available through GrowingPoint website record-keeping … Read More