It’s said that knowledge is power, and now information could be a powerful cash crop for farmers. Attendees of the American Farm Bureau Federation’s 96th Annual Convention and IDEAg Trade Show heard from Jason Tatge, current president, CEO and co-founder of FarMobile, who sees huge potential for farmers to dictate the sale of their data to large agricultural companies. According … Read More
Trimble Adds Analytic Tool & App to Connected Farm
Trimble announced that it will be adding a profit and loss reporting feature to its Connected Farm™ Field application—a Web-based field data management tool where growers can manage field boundaries, task data, crop health maps and precipitation data. With the new feature—which includes a user-friendly graphical interface—it is now possible for growers to analyze field profitability and make better financial … Read More
Ag Leader Introduces AgFiniti Map View
Ag Leader Technology, Inc., a premium provider of precision agriculture hardware and software, announced a no cost supplemental feature called Map View, for the AgFiniti® cloud-based platform. AgFiniti Map View will be used in conjunction with SMS™ Basic and Advanced desktop software programs and AgFiniti to allow maps, field statistics and other data to be viewed on any web enabled … Read More
Raven Release Over-the-Air Updates via Slingshot Link
Raven Industries announced the release of Slingshot® Link™, a groundbreaking set of new support tools that will simplify the management of field-deployed precision ag hardware. Slingshot Link will give customers and dealers the ability to send Raven Operating Software (ROS) upgrades and updates wirelessly to compatible Viper® 4 field computers through a Slingshot Field Hub. This new capability will ensure … Read More
WinField Collaborates To Simplify Data Management
WinField has increased its participation in two separate efforts to help simplify the exchange of information between software platforms while ensuring that farmers retain ownership and control of their data. WinField and the Open Ag Data Alliance (OADA) are helping farmers put their data to work through the use of communication protocols enabling secure data transfer and common logins between … Read More
HarvestMaster Releases New Brand Identity
HarvestMaster™, a Juniper Systems company that provides data collection for agricultural research, now has a new, updated brand identity for a fresh look. The release of the new logo also coincides with the announcement of HarvestMaster’s new H2 High Capacity GrainGage, a high-accuracy harvest data system for agricultural research. HarvestMaster’s previous logo has been around since the company was first … Read More
Hick Chick Chat: IDEAg Innovate Conference and Trade Show
Innovation and technology will be in the spotlight at the American Farm Bureau Federation’s 96th annual convention, which begins this weekend in San Diego. Cindy will be there to handle all of the coverage next week, and she talked with AFBF’s Dan Durheim to get a preview of what’s new this year. What is brand new is the IDEAg Innovate … Read More
Big Data, Tech Advancements in Morris Hansen Lecture
This year’s Morris Hansen Lecture will look at the role data and advancements in technology play in official statistics and privacy, and the U.S. Department of Agriculture (USDA) wants you there. The 24th annual version of the event will be held in Washington, D.C., at the USDA’s Jefferson Auditorium, Jan. 20, 2015 from 3:30 p.m. to 5:30 p.m This year’s … Read More
Trimble Broadens Connectivity with IRON Solutions
Precision agriculture technology provider Trimble says it will broaden its connected farm solutions for growers, ag dealers and agronomists with its acquisition of IRON Solutions, Inc. Trimble says the deal will increase the connected farm user community through market-neutral information and analytics. IRON Solutions provides market information, analytics-based intelligence and a cloud-based enterprise system to improve dealer and producer productivity. … Read More
Hick Chick Chat with PrecisionHawk
Not all that long ago I had the chance to visit with the folks from PrecisionHawk. They have had some growth in their technology and partnership with Intel Capital. They are working more with universities to manage and collect data and of course the farmer as far as education and learning what they can do with unmanned aircraft to help … Read More