Land O’Lakes, Inc. Acquires Geosys

Talia Goes

Land O’Lakes, Inc. announced its acquisition of Geosys, a global technology firm that provides satellite imaging and insights to agribusiness. The acquisition caps a multi-year relationship between Geosys and Land O’Lakes through its WinField division, which utilizes select Geosys technologies in the United States. “This acquisition further cements Land O’Lakes’ position as a leader in agribusiness. We are developing tomorrow’s …

Agribusiness, Data Collection, environment, Satellite

John Deere Opens MyJohnDeere Platform

Jamie Johansen

At today’s NAFB Trade Talk, John Deere’s had a big announcement about their MyJohnDeere platform collaborating software developers and companies. Cindy spoke with Product Marketing Manager for John Deere Intelligent Solutions Group, Chris Batdorf, during the fast-paced event. “Last summer we introduced a product called Wireless Data Transfer and that helped to do away with the USB stick and seamlessly …

Agribusiness, Audio, Data Collection, John Deere, NAFB, technology

Genscape Invokes NASA for Corn Crop Forecasting

Joanna Schroeder

Using NASA satellite data, Genscape has released an updated October corn yield forecast of 13.3 billion bushels. The company has noted that other analysts, including the U.S. Department of Agriculture (USDA), have wide gaps in their predictions ranging from 13.2 billion bushels of corn produced during the 2013 growing season, to 14.2 billion bushels of corn. Genscape said a unique …

Aerial Imagery, Corn, Data Collection

What Deere’s Expanded Access Means to Partners

Jamie Johansen

Another agriculture technology company that took advance of John Deere’s API Integrators Conference was MapShots. Chuck met up with Ted Macy, Vice President of Operations and Lead Architect for MapShots. The company focuses on software development and providing crop management applications for the agriculture industry. Ted gives credit to Deere as being one of the first companies to give expanded …

Agribusiness, Audio, computers, Data Collection, John Deere

John Deere’s Approach to Developers & APIs

Jamie Johansen

On day one of John Deere’s API Integrator Conference the idea of treating developers like customers and API’s like products was brought to the table. Robert Witcher, Manager in API Enablement & Developer Relations for John Deere, has over 18 years of technology experience, has focused mostly on leading IT for software engineering, including IT strategy for software products and …

Agribusiness, Audio, computers, Data Collection, John Deere

John Deere’s Focus on Partner Goals

Jamie Johansen

John Deere’s API Integrators Conference shared with current and future partners the importance of adding customized value to applications for growers globally. Ag Connections attended the event and expressed their excitement for Deere’s customer focus as it lines up perfectly with their customer focused company. Pete Clark, president and co-owner of Ag Connections, an agriculture software company located in Murray, …

Agribusiness, Audio, computers, Data Collection, John Deere

John Deere – Making Precision Ag Easier

Jamie Johansen

Making precision agriculture easier was the goal of John Deere’s API Integrator Conference. This global outreach is geared towards unlocking new innovation for customers across the world. Chuck met up with Kevin Very, API Strategy for John Deere’s Intelligent Solutions Group. Kevin’s role focuses on developing the API strategy and structuring information solutions partnerships with 3rd parties for John Deere’s …

Agribusiness, Audio, computers, Data Collection, John Deere

John Deere Making Data Transfer Easier

Chuck Zimmerman

During the John Deere API Integrator Conference I met Jeff Barnes, farm technology manager for Greenway Equipment, a John Deere dealership. He says yesterday’s announcements from John Deere of their new Developer.Deere.com portal and the MyJohnDeere Data API is a big step for the company. I talked with him to get his perspective on what the company is doing. He …

Agribusiness, Audio, Data Collection, John Deere

Raven Industries Announces UHarvest

Talia Goes

Raven Industries, Inc. and Unverferth Manufacturing Co., Inc. are excited to introduce UHarvest: a first-of-its-kind grain cart system that provides more accurate yield data and streamlines how data is shared between machines in the field. UHarvest is the first grain cart system to integrate a moisture sensor on the cart itself, which will provide operators with more accurate yield data …

Agribusiness, Data Collection, Harvesting