USFRA Promotes Agricultural Sustainability at Conference

cindy zimmerman

The U.S. Farmers and Ranchers Alliance® (USFRA®) is at the Sustainable Brands Conference in Detroit this week to showcase the sustainability of farmers and ranchers and unveil the first-ever Agriculture in America Sustainability Report. The sustainability report builds on key insights from USFRA’s annual research that aims to identify and gain a clearer understanding of consumers’ perception of sustainability in …

AgWired Animal, AgWired Precision, sustainability, USFRA

SMART Farmer Scott VanderWal

Kelly Marshall

This week the SMART Farmer podcast features Scott VanderWal, a third-generation corn and soybean farmer and cattle feeder from Volga, South Dakota. In addition to operating the family farm with his father and brothers, Scott serves as vice president of the American Farm Bureau Federation, president of the South Dakota Farm Bureau, and is a board member of the U.S. Farmers and …

AFBF, Audio, Podcast, SMART Farmer, USFRA

USFRA, ZimmComm Launch SMART Farmer Podcast

Kelly Marshall

Consumers can relate to the idea of ‘smart’ items like the smart phone, smart home or smart classroom. That’s why the U.S. Farmers & Ranchers Alliance is promoting the idea of the SMART farm— connecting consumers with the technology used to make farms and ranches more sustainable and efficient. One of the ways they’re sharing this message is through a new …

Podcast, SMART Farmer, USFRA, ZimmComm

SMART Farmer Podcast with Chip Bowling

Jamie Johansen

Our new SMART Farmer podcast episode features Maryland grain farmer Chip Bowling, vice chairman of the U.S. Farmers and Ranchers Alliance who was recently in Panama with the U.S. Grains Council. He talks about his family farm, which is located almost in the shadow of the DC beltway, and how he uses the latest innovation and technology to be more …

Ag Group, Audio, Podcast, SMART Farmer, USFRA

USFRA Shows Off SMART Farm Concept

Kelly Marshall

The U.S. Farmers and Ranchers Alliance (USFRA) brought their SMART Farm technology to the largest consumer electronics show in the world, CES, taking the opportunity to show off tech created to help bridge the gap between the science and technology on today’s farms and the innovation in a consumer’s everyday life. “Science and technology are embraced by consumers in all …

Ag Group, USFRA

#Farmers Find #GMOs Sustainable

Cindy Zimmerman

A new survey finds that the main reason farmers have increased their use of genetically modified (GM) crops is sustainability. The U.S. Farmers and Ranchers Alliance (USFRA) and the National Corn Growers Association (NCGA) surveyed farmers on their attitudes towards GM technology and found that farmers believe biotechnology helps raise crops more efficiently, and that the environment and sustainability practices …

Audio, biotechnology, Corn, GMO, NCGA, sustainability, USFRA

Ag Groups Defend Sustainability of #GMOs

Cindy Zimmerman

Agricultural organizations are doubling down on their defense of biotechnology as sustainable, after challenging Dannon for its pledge to eliminate genetically-modified ingredients from some products, citing that it improves sustainability. “There comes a time when we as farmers and ranchers need to step up and challenge when companies misinform consumers,” said U.S. Farmers and Ranchers Alliance CEO Randy Krotz on …

Audio, biotechnology, Food, GMO, USFRA

Members of USFRA Challenge Dannon

Kelly Marshall

Member organizations of the U.S. Farmers and Rancher Alliance (USFRA) sent a letter to Dannon in response to their recent pledge to eliminate biotechnology in feed for dairy cows that supply milk for their yogurt. Members of the USFRA urged Dannon and other food companies to review their goals for sustainability and understand those goals cannot be achieved without the use …

biotechnology, sustainability, USFRA

Meet the USFRA Finalists

Kelly Marshall

The U.S. Farmers and Ranchers Allicance has announced the eight finalists in their Faces of Farming and Ranching Contest.  These passionate farmers and ranchers are eager to connect with consumers and become the face of the many men and women who grow and raise everything from row crops and veggies to beef and pork. The finalists are: Lauren Arbogast, Va. …

Ag Group, Contest, USFRA