Iteris Provides Growers with New ClearAg Mobile

Kelly MarshallAgribusiness, Apps, Audio, Commodity Classic, Iteris, Soil, water, weather

ClearAgLogoIteris ClearAg Mobile is a newly launched grower analytics application that uses information about weather, water, soil and crop growth to offer field-specific advisories to the grower.  The program includes: Crop Growth and Health Advisor, Nutrient Advisor, Pest and Disease Advisor, Planting Advisor, Scouting Advisor, Soil, Weather and Water Advisor, and Timeline Advisor.

ClearAg Mobile is a mobile application powered by the Iteris EMPower™ learning platform, an adaptive forecasting engine for precision farming that combines weather and agronomic data with machine learning technology. As the EMPower platform learns about a grower’s farm, fields, and crops through their use of the ClearAg Service, its adaptive engine recalibrates to provide the most precise and relevant data for specific field operations. As real-time weather events appear in the forecast, ClearAg Mobile provides actionable insights, enabling real-time decisions in context to current, forecasted, and historical conditions. For example, ClearAg Mobile equips growers with location-specific advisories on best times to access fields, plant, spray, irrigate, fertilize and harvest through all phases of the crop-growing season.

classic16-clearag“ClearAg Mobile provides growers with precise information at the exact time they need it to minimize the risks and maximize productivity throughout the entire crop growing season,” said Jeff Keiser, Iteris vice president for strategic sales and marketing. ClearAg Mobile offers help with decision making through science-backed and data-driven information for the key stages of the growing season. Insights are based on up to 30 years worth of historical weather, water and soil information which have been optimized for agriculture application.

Subscribers to ClearAgMobile also receive complimentary access to ClearAg LIVE, the premium weather forecasting service provided by Iteris, from now until June 30.  ClearAg Mobile users can even call Iteris’ seasoned meteorologists for additional support.

Keiser was at Commodity Classic last week talking with growers about the new service and he explains more about it in this interview: [wpaudio url=”″ text=”Interview with Jeff Keiser, Iteris”]

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