Iteris Announces Decision Support for Growers

Kelly MarshallAgribusiness, Apps, Iteris, technology

IterisLogoClearAg is the name of the new informations solution that is now avaliable from Iteris, Inc..  ClearAg offers a feature that supports precision farmers in the decision-making process.  Crop Health Advisory Services assists in clarifying what is happening in fields, with endpoints for planting and harvest timing, pest and disease emergence, crop nutrition, crop canopy conditions, and irrigation.

This program is accessible through the web or by a programmatic data service via APIs that integrate with other third-party ag software.

“With the production release of our ClearAg APIs and ClearAg App, we look forward to equipping the agriculture industry with the highest quality, field-level weather, water, global soil and crop health information for effective farm operations,” said Tom Blair, senior vice president of Iteris’ Performance Analytics Division. “Following positive and constructive feedback from our ClearAg beta program, general availability of our ClearAg App and ClearAg APIs enable agribusinesses and growers to understand what is going on in their fields at any given moment. Whether they are in the field or in the office, whether they use the ClearAg App, or their own App empowered by ClearAg APIs, we are committed to empowering our customers with the best information so they can make better, faster, and more informed decisions from seed selection to planting and harvest timing.”

The new ClearAg precision farming services follow previous product launches of ClearAg Select field-level precision weather and ClearAg Prime global soil application services. Together, ClearAg decision support products optimize crop production, maximize farm management resources, increase crop yield, and improve field operations.

ClearAg’s patented technologies combine global, multi-sensor weather analyses, ensemble-based weather forecasting, customized soil modeling, and a staff of expert meteorologists to create what we believe to be the most accurate, science-based environmental information available. ClearAg leverages Iteris’ precision weather and global soil content with the power of agronomic models to solve complex agricultural challenges.