Keeping up with new trends in precision agriculture can be a little easier with the right partner company. Just before one of the sponsors innovation showcases at the 2013 InfoAg Conference, Chuck caught up with Patrick Sikora from John Deere (on the left in the picture), who said his company is highlighting some of the key trends in precision agriculture and how he sees them as hinge points for John Deere, especially data and information.

“If you look back over the last 10 years, guidance is probably been the first mainstream technology over a broad audience of precision ag technology. Over more recent year, things like sectional control or other machine controls have been the next adoption. And really getting back to the original precision ag mapping, definitely a resurgence of focus on that,” with Deere equipment being a main contributor to that information source Pat said.

He added that John Deere has been in the yield mapping business for quite a while.

“We’ve been in the [yield-mapping] business since 1996, other mapping for other applications since 2002, so many years of data provide a platform to share with others, and I think that’s a key component Deere wants to do: help connect growers to the people they want in a lot easier fashion.”

You can listen to Chuck’s interview with Pat here: [wpaudio url=”http://zimmcomm.biz/infoag/infoag-13-john-deere-pat-sikora.mp3″ text=”Interview with Patrick Sikora, John Deere”]

2013 InfoAg Conference Photo Album