Anthem Now Offers Greater Flexibility

Chuck Zimmerman

FMC was talking with farmers about the new season during the 2014 National Farm Machinery Show. The announcement last December that their Anthem herbicide is now registered for soybeans adds some nice flexibility for weed control. FMC’s Nick Hustedde told me, “The Anthem registration in soybeans is really going to help allow growers to be flexible because it can be …

Agribusiness, Audio, FMC, National Farm Machinery Show, Weed control

Media Staying Busy at NFMS

Cindy Zimmerman

Thanks to FMC Corporation, members of the agricultural media – like your ZimmComm team pictured here – have a nice place to work and rest at the 2014 National Farm Machinery Show. FMC took on the job of making the media comfortable about five years ago, according Strategic Communications Manager Paul Redhage. “There really wasn’t a good place for (the …

Audio, Events, FMC, Media Room, National Farm Machinery Show

Weed Control for Soybean Growers

Talia Goes

FMC Agricultural Solutions announces a new Environmental Protection Agency (EPA) crop registration of its Anthem SE herbicide now for use on soybeans. Anthem herbicide offers both corn and soybean growers control of broadleaf weeds and grasses with flexible application timing up to 45 days preplant, preemergence and early postemergence. Introduced for corn in fall of 2012, Anthem herbicide provides powerful …

Agribusiness, FMC, Weed control

Capture LFR Promotion Equipment Voucher

Talia Goes

Because in-the-bag seed protection only works when pests take a bite, season-long damage is done before target insects are controlled. This season, corn growers can take a proactive approach to maximizing germination and save $5,000 on startup costs when they create a zone of protection with Capture® LFR® insecticide by FMC Agricultural Solutions. Growers can sign up at to …

Agribusiness, FMC, Insect Control

FMC Update from NAFB

Cindy Zimmerman

Smart phones, iPads, and social media platforms are changing the way agribusiness companies like FMC Agricultural Solutions are able to reach their audiences. FMC has had great success with two different promotions that have a social media aspect to them. One is FMC’s on-line video series “Authority Minute” which will expand its focus to become simply “The FMC Minute” in …

Audio, FMC, NAFB

The ZimmComm Team at NAFB

Jamie Johansen

The ZimmComm Team was hard at work during the 70th National Association of Farm Broadcasting Convention. The all girl troop was comprised of our intern Kristyn Stidham, Jamie Johansen, me and Leah Guffey. We adopted the method of ‘divide and conquer’ for this year’s Trade Talk and have many great post that you can look forward to checking out in …

Agribusiness, Events, FMC, NAFB

FMC Keeps Mid South in High Cotton

Cindy Zimmerman

FMC has a lot to offer cotton producers and mid-South consultant Bentley Curry was at the National Association of Farm Broadcasting (NAFB) this week in Kansas City to talk about it. “The cotton market this year used a new product called Display. It’s a harvest aid material. What we do is after the cotton is mature we put it on …

Agribusiness, Audio, Cotton, Equipment, Farmers, FMC, Harvesting, NAFB, Profiles