Pioneer is offering a new, free service that it says can give farmers more: more information and more uses for that information. Pioneer Hi-Bred’s FIT mapping combines GPS data with a free mapping service offering farmers detailed information about their crops, where they’re growing their crops and whether they’re growing them in way that maximizes their resources. Did I mention it’s free?
I caught up with Lisa Baumhover at the 2008 Farm Progress Show and we talked about just what FIT mapping does offer farmers and how easy it is to use. You can listen to my interview with Lisa here: