Sustainability was in the spotlight at the International Federation of Agricultural Journalists 2016 Congress in Bonn, Germany last week.
Dr. Helmut Schramm, Managing Director for Bayer CropScience Deutschland, was on a panel talking about sustainability at the International Federation of Agricultural Journalists (IFAJ) Congress in Bonn.
“For us, sustainability is really the core of our business,” said Schramm, explaining that they see sustainability in three areas – economy, ecology, and social acceptance. “Sustainability will only work if economics are working. If this is not given, the other two will not develop.”
Schramm acknowledges that sustainability is a complex subject but it should be based on sound science.
Listen to Chuck’s interview from IFAJ here: [wpaudio url=”http://traffic.libsyn.com/zimmcomm/ifaj-16-bayer-schramm.mp3″ text=”Interview with Dr. Helmut Schramm, Bayer”]
Watch Dr. Schramm’s IFAJ welcome here: