CNH Industrial has announced a new distribution channel for its Miller branded high-clearance sprayers in the U.S. through its Case IH Application Equipment distributors. The company says the deal builds upon CNH Industrial’s acquisition of precision spraying equipment manufacturer Miller and responds to commercial market growth for self-propelled sprayers.
The expansion establishes a new distribution channel to serve customers and capitalizes on market share, which CNH Industrial says will help them maintain a competitive and state of the art product offering. The Miller line of high-clearance sprayers complements the Case IH sprayer product offering and supports a growing market trend for late season applications in mature crops. In addition, the company says Miller Nitro Series provides the highest capacity sprayer in the industry with product tank capacities up to 1,600 gallons, front boom widths up to 135 feet, a four-wheel steer option and nitrogen injection toolbars.
Founded in 1899, Miller was acquired by CNH Industrial in 2014. The assets acquired as part of the transaction were subsequently incorporated into the CNH’s New Holland Agriculture brand portfolio. Effective January 2017, CNH Industrial’s Case IH brand Application Equipment distributors will also have access to commercialize one specific product series from that portfolio: the Miller branded Nitro front boom sprayer.