Mavrx Drone-Assisted Scouting to Take Flight

Cindy ZimmermanAerial Imagery, drone, Scouting, technology, UAV

Mavrx drone-assisted scouting is coming soon to a field near you.

mavrx-droneMavrx ultra-high resolution (UHR) imagery for autonomous drone scouting capabilities will be available this year for select growers and agronomists to cover more acres in less time.

Using aerial imagery to unlock the potential of UAVs, Mavrx is leveraging its nation-wide UHR aerial imaging network to quickly identify revenue risks. The new scout feature is designed to allow drone owners to utilize Mavrx scouting alerts to autonomously send their camera-equipped drone to the area in the field at risk.

Mavrx CEO Max Bruner says they developed the approach to overcome inefficiencies in locating areas in fields where yield is at risk and eliminate the burden of drone-based image processing. “Our mission is to help farmers get work done efficiently while increasing revenue,” said Bruner. “This system brings together a number of Mavrx innovations. We’re making it possible for experts to remain in a central location to diagnose and direct actions across a large number of fields over a broad area. Time is saved by having scouts drive to the field locations where the drones launch themselves, fly to the areas of interest, and upload geotagged images to their Mavrx account. This allows real-time action to be taken to resolve issues while they can still be addressed.”

Bruner explains that the process begins with Mavrx UHR imagery collected by its nation-wide network of piloted airplanes and proprietary imaging pods. This precision imagery is processed and areas of concern are identified automatically. “Target areas identified by Mavrx software are turned into drone flight instructions” notes Bruner. “Once approval is given, the flight plans are sent to the drone. We’re providing the drone intelligence so it knows where in the field to go take pictures.”

“By removing the hurdles that growers and agronomists face in efficiently scouting in-season and making real-time evidence-based management decisions, we believe this technology will provide great time-saving benefits to commercial agriculture at an affordable price,” observes Bruner.

Drone-Assisted Scouting BETA will be available on a limited basis. If interested in learning more, contact Mavrx at 1-844-GO-MAVRX or visit