AgReliant Genetics Collaborates with AgSoil Analytics

Kelly MarshallAgribusiness, Data, Soil, technology

AgReliant GeneticsAgReliant and AgSoil Analytics have paired up to provide soil information through an integration of soil-mapping technology.  The AgSoil Analytics team is a Purdue-affiliated company headed up by agronomy professor Phillip Owens.  Their company will be using AgReliant’s Advantage Acre precision farming platform to conduct their research.

This partnership will allow the integration of a soil-mapping technology that provides practical information about soil’s functionality and productivity within AgReliant’s Advantage Acre® precision farming platform.

“Our mission at AgReliant Genetics is to provide the most competitive products from high-quality genetics to our farmer customers,” said Noah Freeman, manager of precision ag technologies. “This soil mapping technology will provide AgReliant and its customers with a better understanding of not just soil characteristics, but how a soil type truly responds to the environment it is in. The relationship between seed and soil is critical as we continue toward our goal of higher productivity and profit potential for our growers.”

The collaboration between the two companies is a great opportunity for both organizations, as well as a tremendous advantage to growers, Owens said.

“Growers will be able to use the functional maps to relate their responses to soil properties like plant available water, organic carbon content, clay content, the depth of water tables, native nutrient potential, cation exchange capacity and much more,” he said. “This means that today’s crop producers can know things like what varieties to use and how many seeds per acre to plant and where and how much nutrients to use that would work best for that particular crop. This agreement will help both growers and consumers.”

The new technology will launch through the Advantage Acre platform on February 8.  You can access the information by creating an account at or by contacting an AgReliant Genetics’ brand seed sales representative.