Bayer CropScience Commitment to Innovation

Cindy ZimmermanAgribusiness, ASTA, Audio, Bayer CropScience

asta-css-14-bayer-hollinrakeBayer CropScience hosted a press conference at last week’s ASTA CSS & Seed Expo to highlight the company’s commitment to innovation.

David Hollinrake, vice president of Agricultural Commercial Operations Marketing, says that they are investing more than $1 billion annually in research and development. “We’re looking across disease control, crop efficiency, trying to help crops thrive in less than great conditions,” said Hollinrake, adding that they have more than 30 new products coming in the next decade, including herbicides, insecticides, fungicides and seed treatments.

Listen to David’s comments here: [wpaudio url=”″ text=”David Hollinrake, Bayer CropScience CSS 2014 press conference”]

2014 ASTA CSS & Seed Expo photo album