Farmers Doing “Fair” at Storytelling

Talia GoesZimmPoll

New Holland ZimmPollOur latest ZimmPoll asked the question, “How would you rate the job farmers are doing telling consumers where their food comes from?” It looks as though many of you feel their efforts are good to fair, but as farmers continue to engage in storytelling activities such as the Food Dialogues and social media, more can be done.
Our poll results:

    • Great – 10%
    • Good – 30%
    • Fair – 35%
    • Bad – 20%
    • Other – 5%

Our new ZimmPoll is now live and asks the question, “How important are bio-based products for agriculture?” “We want to get to the point where we’re using everything we grow and everything we raise” to create jobs, help the environment and reduce petroleum use, Agriculture Secretary Tom Vilsack said in an interview with USA Today. What do you think – will it encourage growth in rural communities and encourage consumers to understand what’s in the products they’re using?