The Iowa Power Farming Show now has a powerful new look. Show organizers from the Iowa-Nebraska Equipment Dealers Association unveiled a new logo and newly redesigned website to complement the show’s new “More Power to You” theme.

The look is also representative of a new, more powerful approach to how show organizers will promote the show and connect with exhibitors and attendees. It will be featured heavily in the all of the show’s promotions and communications. This includes the annual 40-page show program and digital platforms like the new website, e-newsletter, and social media profiles on Facebook, Twitter and YouTube.

The Iowa Power Farming Show, the third largest indoor farm show in North America, runs from Jan. 29-31, 2013 at the Iowa Events Center in Des Moines. Sign up for the e-newsletter by visiting the newly redesigned website.