New Holland Display Getting Attention

Chuck ZimmermanAudio, Displays, National Farm Machinery Show, New Holland

Bruce RistauThere was a lot of precision ag on display at this year’s National Farm Machinery Show. Bruce Ristau, Precision Farming Sales Mgr., New Holland, took time to tell me what the company is doing in this sector.

Bruce says their displays are the high point of the latest products they’re showcasing at winter shows like NFMS. New Holland works closely with Trimble on precision products. Bruce says New Holland is now doing more company branding though, like on the new FM 750 Display. He says that farmers visiting the show can come by for a personal walk through.

You can listen to my interview with Bruce here: [wpaudio url=”″ text=”Bruce Ristau Interview”]

2011 National Farm Machinery Show Photo Album coverage of the National Farm Machinery Show is sponsored by: Ag Leader Technology