We’ve featured various articles from the Precision Agriculture Institute here on precision.agwired.com and that’s because we’ve recognized just how committed the independent media company is to precision agriculture. The time and research the institutes’s journalists pour into the study of precision technology and the stories they publish on PrecisionAg.com is extensive. That’s why it’s safe to say that the institute represents a leading voice of expertise in the field of precision. That’s also why the institute developed PrecisionAg Works, a resource for “ag professionals considering adopting or deepening use of precision ag practices.”

I caught up with Elliot Nowels, the Director of the Precision Agriculture Institute and grilled him on what he knows best. We talked about the growth of precision, it’s value as a sound investment for farmers, trends in the adoption of precision technologies, benefits of precision technologies, cost savings and more.

“We’re trying to get across the idea that precision ag is more efficient, you can be a better steward of resources when you’re doing this, and that there’s more of a profitability associated with precision ag,” Elliot said. “That really it’s a better time to adopt this technology than ever before.”

You can listen to my interview with Elliot here: Elliot Nowels, Director of the Precision Agriculture Institute