Precision Ag on Display at John Deere Product Launch

Chuck ZimmermanEquipment, Events

Precision AgThere was plenty of precision ag on display at the John Deere product introduction and I’ll have posts here about that over the coming days. This display was part of one of the field demonstrations where dealers got to see what they can offer their customers this fall.

While I was at this field station I interviewed Mike Park, Factory Marketing Manager, Ag Management Solutions. Mike talks about John Deere’s precision ag products. He’s really excited about the new Swath Control Pro for planting that’s now going to save growers significantly on seed costs. He also says that APEX 2.0 software is now available. He says that although not every customer is ready to invest in some of these tools he highly recommends they talk about them with their local representative. When I asked him if a grower can stair step into the precision products he says they call it, “scalable accuracy,” meaning that there are different levels of investment that will all utilize similar components.