Deere and Hagie Enter Joint Venture

Kelly Marshall

johndeerelogoDeere & Company and Hagie Manufacturing have entered into a joint venture.  Hagie is a national market leader when it comes to high-clearance sprayers.  In this new agreement Deere gains majority ownership of Hagie Manufacturing. The equipment produced in the current plant at Clarion, Iowa will continue to carry the Hagie brand, but sales and services will be integrated into Deere’s global distribution network throughout this year and next.

“Hagie Manufacturing is known for innovation and its strong customer understanding in high-clearance spraying equipment,” said John May, president, Agricultural Solutions and Chief Information Officer at Deere. “High-clearance spraying equipment is a new market for Deere. The expertise at Hagie allows John Deere to immediately serve customers who need precision solutions that extend their window for applying nutrients.”

HagieAlan Hagie, chief executive officer at Hagie Manufacturing, said, “We have great products at Hagie that help producers be more profitable but we need a business model that helps us reach more customers. This partnership with Deere allows our solutions to reach customers on a global scale and ensure they are supported with the world-class Deere dealer organization.”

The new agreement gives John Deere a wide range of sprayer options and Hagie will now be able to integrate Deere’s precision technology into their equipment at a lower cost.

Agribusiness, Equipment, John Deere, Machinery, Spraying