Survey Says Less Steering Wheel Use

Kurt LawtonDealers, Research

Like farmers, more retailers are using their steering wheels less this past year–without going in the ditch! Survey says…adoption of auto guidance grew from 27% use by retailers to 37% in 2008. Other growing precision technologies being applied for customers include GPS guidance using lightbars, satellite/aerial imagery, field mapping with GIS for legal/billing/insurance purposes, and GPS for logistics uses. When … Read More

The “Stars” Have it with Precision

Laura McNamaraAudio, Dealers, Equipment, GPS

Farmers wanting to ease into precision technology have new equipment options from John Deere. The ag machinery company has unveiled three new products within its GreenStar line. John Deere says the GreenStar Lightbar, GreenStar 2 Display 1800 and the StarFire 300 Reciever are meant to help operators get started with precision farming. The new gadgets can also help enhance older … Read More

RowCommand and RowSense Offer Guidance for Planters and Combines

Laura McNamaraAudio, Dealers, Equipment, GPS

AutoTrac guidance is no longer just for tractors. Farmers can now use assisted steering technology on combines. John Deere‘s AutoTrac RowSense gives growers the ability to use precision guidance on the combines for harvesting corn. Mechanical feeler data from new row sensors located on the corn heads are integrated with GPS data from John Deere’s StarFire Receiver to give growers … Read More

John Deere Offers New “Toys” for Precision

Laura McNamaraDealers, Displays, Equipment, GPS, Video

John Deere has recently announced that it’s offering a slew of different precision agriculture products. Some are available now and others are scheduled to be released in the spring or fall of 2009. Kim Fletcher, Marketing Representative with John Deere Ag Management Solutions has been hosting several live presentations showcasing many of the new products and some old favorites at … Read More

Precision Progress in Iowa

Laura McNamaraDealers, Displays, Equipment, Events, International

The 2008 Farm Progress Show is just around the corner. Both Chuck and I will be on-site providing constant updates throughout the event, August 26th through 28th. I’m sure we’ll find plenty of information on precision agriculture, so be sure to check back here for the latest precision farming news from Boone, Iowa. The show is boasting the following for … Read More

AMS Expert at Your Service

Laura McNamaraAudio, Dealers, Education

Bottom line: John Deere wants consumers to truly master new products and technologies the company offers. That’s why John Deere’s Ag Managment Solutions has developed its Dealer-Consultant Strategy. The strategy is simple: have an AMS expert available to dealerships nationwide. In some cases its an expert or two. Mark Theuerkauf says the Dealer-Consultant strategy is a unique channel of expertise … Read More

Mastering the AMS Masters

Laura McNamaraAudio, Dealers, Education, Equipment

John Deere’s Ag Management Solutions really wants to provide solutions… not just for its customers, but also for its dealers and consultants. That’s why AMS developed its Masters Program. Mark Theuerkauf is with Deere AMS and he says the Masters Program is a program that’s specifically tailored for dealers who want to focus on new AMS products being released to … Read More

Farmers Can Now Upgrade AutoTrac Universal with ATU 200

Laura McNamaraAudio, Dealers, Equipment, Software

John-Deere just released its latest design in its AutoTrac Universal system. The ATU 200 was shipped out to dealers in March and should now be available to consumers nationwide. Chuck spoke with John Deere’s Kayla Reynolds about the new ATU upgrade. You can listen to Chuck’s interview with Kayla here, where she talks about the improvements John Deere made with … Read More

Community Precision in Iowa

Laura McNamaraDealers, Research

The On-Farm Network of the Iowa Soybean Association is just that… a network meant to give farmers around the state tried and true information about precision farming technology and tools. Chuck interviewed Tracy Blackmer, the Director of Research for the Iowa Soybean Association about how On-Farm Network makes maximizing precision ag on the individual farm a community effort. In the … Read More

Swath Control Pro for Planters

Laura McNamaraDealers, Equipment

Farmers are always looking for new ways to increase yield gains. John Deere’s Swath Control Pro for planters is a tool farmers looking for those extra gains might want to consider. Chuck interviewed Kirk Swihart, John Deere’s Dealer Technical Assistant Supervisor, to see just what this ag toy can do. He also dug up info on what is and what … Read More