StollerUSA Goes Live from #Classic17

Kelly Marshall

Stoller USA pulled out all the stops to incorporate the latest technology into their session at Commodity Classic, so we could hardly do any less. In her Facebook LIVE video Shelli Male, Directer Marketing and Communications Manager at Stoller USA, took us through their Start, Grow, Finish system for healthy, well-balanced plants. Watch the video to learn more about what they …

Agribusiness, StollerUSA, Video

John Deere’s Prospective on Farm Economy & Tech

Jamie Johansen

“I’m an advocate for agriculture because I think it’s the finest industry in the world,” words spoken by John Lagemann, Senior VP, Sales & Marketing for the Agriculture and Turf Division, who has 35 years with John Deere and that in itself is a true testament. John had a busy schedule at the 2017 Commodity Classic, not only wearing his …

Agribusiness, Audio, Commodity Classic, Equipment, John Deere, Machinery, Video

AFBF Graduates Partners in Ag Leadership Class

Kelly Marshall

The American Farm Bureau Federation (AFBF) is celebrating the graduation of nine young agricultural leaders from their Partners in Advocacy Leadership class— and if AFBF isn’t celebrating, I am. That’s because my husband, Brian Marshall, was one of the participants who studied the four learning modules designed to develop leadership skills and understanding of theories and philosophies, mostly by traveling …

AFBF, Video

Deere – Making Good Farms Better from #Classic17

Kelly Marshall

John Deere’s passion for making good farms even better is evident with their commitment to Commodity Classic and the farmers from across the country who take in the event each year. “Commodity Classic is one of the greatest trade show to be at because we have such great growers that attend. Corn growers, soybean growers, wheat and sorghum come and …

Agribusiness, Commodity Classic, Equipment, John Deere, Video

Land O’Lakes Wins with Bowl Games Commercial

Kelly Marshall

If you missed it, Land O’Lakes scored big during the bowl games with their commercial featuring a poem called The Farmer by Amelia E. Barr. It’s perhaps worth a share on your social media feeds. Here’s the full version of the video: [container style=”max-width: 480px; margin: 0 auto; display:block;”] [x_video_embed no_container=”false”] [/x_video_embed] [/container]

Land O'Lakes, Video

Understanding New Plant Breeding Innovations

Cindy Zimmerman

Gene editing could be as revolutionary for plant breeders as cut and paste editing has been for the print industry. The American Seed Trade Association (ASTA) held a press conference at the recent CSS & Seed Expo in Chicago to talk about new innovations in the industry that have great potential. We already posted the audio from that press conference …

ASTA, seed, Video

Wife, Mother, Plant-Breeder at #ASTACSS

Kelly Marshall

Earlier this week we got to see ASTA’s latest video project with plant breeder and mother, Jessie Alt.  Today I got to sit down with her to talk about her role connecting consumers with plant science. As a research scientist for DuPont Pioneer, Jessie’s day job is to develop new soybean varieties for farmers, but off the clock she’s a wife and …

Agribusiness, ASTA, Audio, biotechnology, Dupont Pioneer, Video

New Face of Plant Breeders at #ASTACSS

Kelly Marshall

A new video that puts a face on plant breeders was unveiled by the American Seed Trade Association (ASTA) during the opening general session of its CSS 2016 & Seed Expo in Chicago Tuesday. The “Mom, Gardener, Plant Breeder” video is the latest initiative in ASTA’s “Better Seed, Better Life” communications program and it features Jessie Alt, a mother, home …

Ag Group, ASTA, biotechnology, social media, Video

Soil Health Partnership Celebrates World Soil Day

Kelly Marshall

The Soil Health Partnership honored World Soil Day yesterday with a fun and educational video.  “Farmers to the Rescue: How Healthy Soil Can Save the Planet” reflects on steps that can be take to protect our most vital resource. “Soil health is the next frontier in agricultural sustainability,” said Nick Goeser, SHP director. “Restoring organic matter through practices like growing cover …

Ag Group, Soil Health Partnership, Video

CAPTAIN CAPCA Fights Fear at #CAPCA16

Joanna Schroeder

CAPTAIN CAPCA and Dr Foe battled it out this morning in their last meeting to kick off the 42nd annual California Association of Pest Control Advisors (CAPCA). The event took place in no better place for a superhero and villain – Disneyland – in Anaheim, California October 16-18, 2016. This year’s theme is Feeding the Nation – Fighting the Fear …

CAPCA, Crop Protection, FMC, Pesticides, Video