Muddy Boots Signs Subscription Agreement with Iteris

Kelly Marshall

Muddy Boots Software has purchased a multi-year global subscription to Iteris, Inc.’s ClearAg weather information. Muddy Boots plans to integrate the weather information into their Greenlight Grower Management System to offer real-time field and crop data, optimize decision making based on current and forecasted weather conditions, reduced risk and better understanding of application timing for crop protection products.

“By being able to accurately predict near-term weather and soil conditions, growers can make more informed crop management decisions,” said John Lord, Manager for EMEA at Iteris. “The integration of ClearAg environmental insights will allow Muddy Boots customers to realize the full value of the Greenlight Grower Management software. With ClearAg, users will be able to better understand and anticipate the impacts of weather on crop production operations such as when to plant, when or where to apply chemical and fertilizer products, and how to best optimize labor and machinery resources.”

Agribusiness, Data, weather