The use of Raven products and technologies has been expanded further through the CNH Industries dealer network with a new, strengthened agreement between the two companies. CNH Industries is the parent company of two well-known agriculture equipment companies, New Holland and Case IH. Paul Welbig, Raven Industries, spoke with Chuck Zimmerman to share more about the new agreement. Raven has provided a lot of technology for both ag equipment brands, especially in application equipment like sprayers and air spreaders, for a number of years. With newer technology available from Raven, this new agreement will expand capabilities for customers for years to come.
“Something we both wanted to accommodate were expanded opportunities between us. Today [CNH] equipment sprayers come with factory fit options like Viper 4, AutoBoom, and AccuBoom. Presumably we can add some of the functionality into other lines as we see fit.,” Paul Welbig, Raven Industries. “This partnership also offers the opportunity to get Raven products through the global CNH dealerships. A grower can walk into their local dealership, whether it be Case IH or New Holland, which allows growers greater access.”
“We are committed to developing ground-breaking products and high quality service that has a positive impact on our customer’s efficiency and profitability in their operations,” says Brian Meyer, Vice President and General Manager of Raven’s Applied Technology Division. “One of the ways we achieve this is by working with partners such as CNH Industrial to develop solutions to the challenges our mutual customers face every day in the field. This agreement also positions Raven well for growth in key markets moving forward.”
The partnership is a reflection on Raven’s ability to deliver high quality, innovative products that drive results for growers and custom applicators around the world. It enables Raven and CNH Industrial to help customers increase efficiency, decrease input costs, and deliver higher yields in order to feed a growing population both today and in the future.
For more information on the partnership: [wpaudio url=”http://traffic.libsyn.com/zimmcomm/raven-cnh-11-19-15-welbig.mp3″ text=”Interview with Paul Welbig, Raven Industries”]